Esselunga Fìdaty Card & Discounts
We’ve already talked about the different types of supermarkets in Milan over at: The Ultimate Supermarket Guide.
Now, we will break it down even further and show you the advantages of shopping at what the Milanese consider to be the BEST supermarket in Milan: Esselunga!
Esselunga feels like home —Esselunga will remind you of what a homemade meal feels like. Don’t believe me? head over to the bakery inside and ask for the focaccine!
Okay, okay… enough food talk. Let’s talk points & discounts!
One can only assume that the name ’Fìdaty’ was inspired by the word ‘fidati’ which means ‘to trust’ and boy, do we trust Esselunga…
SO WHAT ARE THE FIDATY CARDS?
They’re Esselunga’s loyalty cards that allow you to accumulate points and get discounts on hundreds of items every time you go shopping and give you access to a large number of prizes + services. (Such as cinemas and even your atm metro pass!)
WHAT DO I NEED TO APPLY?
A valid ID & Proof of address.
To fill out the application form. (Can be done online or at the counter!)
THE FÌDATY CARD:
Accumulation of 2 points for every euro of expenditure. (Over the €5 threshold)
Immediate release of points.
Personal, non-transferable and free.
Immediate discounts every day on hundreds of products.
To find our more: https://www.esselunga.it/cms/fidaty/carte-fidaty/fidaty-card.html
